- Rest your suits: give each one a day off between wears so the wool recovers
- Use a shaped wooden hanger that supports the shoulders
- Steam instead of pressing whenever you can; it refreshes without flattening the cloth
- Dry clean sparingly, two or three times a season, or when it's actually stained
- Brush wool after wearing to remove dust and lint
- Empty your pockets so the jacket keeps its shape
- Store in a breathable garment bag, never plastic
Spills
Blot, don't rub. Use a little cold water on a clean cloth, and let your cleaner handle the rest.